Websites in groups and communities

How groups work

Flightdec allocates ‘group’ administrator status to individual websites. It enables a website to administer a group (or groups) and attract like-minded websites to selectively broadcast content within that group.

In addition, every Flightdec website has a group assigned at launch (their own group) to facilitate internal content broadcasts only.

A website operating an external group is able to receive requests from other Flightdec websites wishing to join the group. As the numbers of websites in a group grow, so does the opportunity for all websites in the group to share content widely.

The group administrator might set her website as a ‘hub website’, which generally means the group name is applied to the group and the website has pages which receive and aggregate all that group’s content sharing.

Websites with more than one group allocated are likely to be broadcasting within a larger group, and various discrete smaller groups of websites, say with trusted clusters of websites.

Issues.co.nz is an example of a hub site with a large group pf contributing websites. It does not generate any of its own content and has pages set for categories and sub-categories of topic content, with some websites in the group given entry to any categories, while other websites may be in another group which restricts broadcasts to sub-categories only. In addition, a membership organisation might set one group exclusively for members only while another group might be for more open participation.

A typical website might belong to a number of appropriate groups. For example, a business advice entity could wish to variously share content in its local town group, a national business advice group and any number of other interest groups.

Networking for websites joining groups follows the same principles as person-to-person networking. For example, a website approved to join a large existing group automatically enjoys the extensive interconnections already created. And every additional website in the group increases the size and strength of group.

Groups can gain even more traction through the parallel use of social media. In addition to typical page sharing buttons, etc, websites in a group can cluster together to conduct mutual promotion on social media platforms and groups.

See more about the mechanics of content broadcasting between websites.

Collective Impact

Collective Impact is an international model used for community development initiatives, which fits neatly with the capabilities and benefits of Flightdec. We are assisting its development with organisations in a number of New Zealand communities.